Master of Absurdity
Luc is an Olympic-level talent best known for his Old Spice Mr Wolfdog spot for Wieden & Kennedy as well as his wild Peptocopter work for Procter & Gamble via Publicis. A native of Holland, Luc got his start with viral spots for Ray Ban and Levis and was then sponsored to work in the USA by David Fincher. From there he has shot to the top of the absurd comedy directing game, travelling the world making idiosyncratic commercials as the go-to director for hilariously munted anthropomorphic characters, big funny soundtracks and arresting comedic images.
When you need your project to be funny-funny, Luc is the director for you. No joke.